Audience Development
Community Engagement
Innovator Series
Video
Insights & Innovation
bd32b39a-2f64-4e2f-8a90-18d2a19d4d94
17 min
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Martha Gilmer, CEO, San Diego Symphony | Learn how an emphasis on connecting with the community is reenergizing the entire San Diego Symphony team of musicians and staff, propelling ticket sales to record levels and inspiring new donors.
Find Your Music™: Building Audiences through Community
Chief Executive Officer, San Diego Symphony
Find Your Music™: Building Audiences through Community
8/16/2017
17 min
Ask yourself what your community needs from you.
This talk was recorded live at the Tessitura Learning & Community Conference in San Diego in August, 2017.
"Through changes in programming, listening to our audiences, and refreshing our brand, we reclaimed our confidence in what the San Diego Symphony can and does mean to members of the community."
By getting back to basics and making community a priority, the San Diego Symphony is redefining what it means to be an orchestra. Learn how this emphasis on connecting with the community is reenergizing the entire San Diego Symphony team of musicians and staff, propelling ticket sales to record levels and inspiring new donors.
Martha Gilmer
Chief Executive Officer
San Diego Symphony
Topics
Audience Development
/Community Engagement
/Innovator Series